It’s time to drop the “If you build it, they will come” mentality when trying to get more women into STEM (science, technology, engineering and math). Most notably, the technology sector, one many consider to be on the forefront of innovative progress, exhibits systemic and wide-reaching problems of promoting diversity in its industry.
The yearly update to the iPhone held a special tone the morning of Sept. 12 as Apple CEO Tim Cook unveiled the newest installment of smartphone, smartwatch and smart-TV technology. Delivered from the Steve Jobs Theatre at the tech giant’s new Cupertino, Calif. campus, words from Apple’s late cofounder guided the presentation of three new phones.
As we focus on innovation with regard to digital media, I find myself constantly reminded about how new the things I use really are and how quickly the digital landscape changes. Its strange to think that the field of communication study has existed, at least formally, for less than a century. That makes examining new media difficult.
As we marveled and the innovations and discoveries regarding the internet in last week’s material, the questions posed this week are somewhat sobering. I mentioned in last week’s assignment that innovation, in my opinion, means constant updating to the systems already in place. With the internet specifically, providing easier and more universal access to its benefits were the main innovations that allowed the medium to thrive.
But is there a downside to innovation?
What makes something innovative? Sure, we can quickly google a definition of the word, but this brings back an underwhelming result: “a new method, idea or product.” Of course innovations, regardless of the realm in which they occur, are “new,” but this definition fails to encompass that innovation is rarely possible without building on what comes before. Thus, is innovation really new, or is it more of a constant and gradual upgrade or revolution of systems already in place?